There are different types of editorial playlists: large playlists, smaller playlists, playlists based on mood, feelings, music genre, country, etc. Spotify uses their editorial playlists to encourage listeners to keep listening to music, so if have music that has potential to be streamed a lot when placed within the context of a certain playlist, they will notice this and take advantage of it. They will look at your music catalog, how many subscribers you have, what genres you fall into, and where people listen to your music. While there is a growing trend towards algorithmic (automatically generated) playlists, Spotify curated playlists are still prevalent and take into account the entirety of your music project before including any of your songs in one of their playlists. What are editorial playlists?įirstly, editorial playlists are playlists created by Spotify staff. Editorial playlists also exist on other streaming platforms 1. You can also reach Anghami – the biggest streaming platform in the Middle East – directly through Groover here.Ĥ. Platforms like Apple Music and Deezer also provide tools to integrate your music into their editorial playlists, but they are not as optimized as Spotify for Artists. Groover is a platform that allows you to contact playlists, media, radios, labels and professionals of the music industry, listening and feedback guaranteed Want music lovers to discover your new track through an editorial playlist? Here’s what you need to know. These playlists are all about music discovery and careful curation, providing an easy way for the listener to consume music and find new music to listen to. That’s why Groover is here to help you overcome this challenge! Groover’s role is to act as a bridge between artists and independent playlist curators, who play a key role in promoting music and accessing Spotify’s editorial playlists. Streamed music is how the majority of people listen to any music nowadays, whether they have a the free version of Spotify or they are paying subscribers.Īccording to Spotify, 70,000 songs are released every day, but 25% of the tracks are never listened to! While music distribution has become more democratic, how to stand out among thousands of songs has become even more obscure. Spotify represents a large portion of the online music streaming market, as less and less people download music. And yet, the question remains: how do you stand out from the crowd when there is so much new music released daily? There are important playlists across streaming services like Youtube music, Tidal, Amazon music, and Napster (just to name a few) but in this article, we focus specifically on how to promote your music on Spotify playlists. One of the big challenges for artists today is to get featured on editorial playlists (those created by music streaming platforms) to reach the largest number of listeners.
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